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Balms, salves, roll-ons and lotions

How balms, salves, roll-ons and lotions differ, and what to compare when you shop.

Topicals come in four common forms. The difference is mostly texture: how firm it is, how it spreads, and how it feels on the skin.

Balms and salves

Balms and salves are wax-based, usually beeswax or a plant wax with oils like olive, coconut or jojoba. They're firm in the tin and soften as your hand warms them. Balms run a little firmer, though brands use the two words loosely. Both take a while to absorb, and both travel well.

Roll-ons and gels

A roll-on is a liquid or gel with a ball applicator, so your hands stay clean. Many add menthol or camphor for a cooling sensation. Gels are water-based and dry fast with little residue.

Lotions and creams

Lotions are water-based, spread thin over a large area and absorb fast. Creams are thicker. Both moisturize, and both come in bigger sizes than balms, often 4 to 8 oz.

Cost per mg of CBD in topicals, lowest firstBalms, lotions and other topicals only
  1. CBD Cream, 1,500 mgSoul CBD$0.027/mg
  2. THC-Free CBD Sports CreamJoy Organics$0.030/mg
  3. CBD Bath BombsCBDfx$0.050/mg
  4. CBD Cream, 1,000 mgMedterra$0.060/mg
  5. CBD BalmNuLeaf Naturals$0.098/mg
  6. CBD Cream for Muscle & JointCBDfx$0.050/mg

What to compare

  • Total CBD. It ranges from a few hundred mg to several thousand. The label states it.
  • Size. A 2 oz tin and an 8 oz bottle are hard to compare on price. Cost per mg puts them on one scale.
  • Scent. Mint, eucalyptus, lavender and unscented versions of the same product are common.
  • Other ingredients. The ingredient list shows the base and any added botanicals, like arnica.
Someone smoothing cream into the back of their hand

How we describe topicals

We stick to what a topical is and what's in it: form, size, CBD and cost per mg. When a brand says how its product feels or what it's for, we quote the brand by name on the product page.

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